When you think of FarmVille, you might have vague, fuzzy memories of an old game you used to play on your Facebook browser back in the day — or maybe you only remember your various family members trying to get you to help them with their farms.
But while the original game might be a fuzzy memory for those who don't game on their phones, its creator, Zynga, has only grown more relevant and powerful since. Not only has it just released FarmVille 3, but it's seen massive success on mobile over the years with games like Words With Friends, CSR Racing, and various other titles. It's made numerous acquisitions in recent years too, picking up developers NaturalMotion, Echtra, StarLark, ad monetization platform Chartboost, and now, IGN can reveal, three Turkey-based hypercasual studios: ByteTyper, Creasaur Entertainment, and Zerosum, which were acquired by Zynga subsidiary Rollic.
And now, Zynga's preparing to take a step out of its mobile empire and venture forth into console gaming.
Its first outpost will be Star Wars: Hunters, a real time arena battler coming to iOS, Android, and Switch early next year sometime. It's a big move for a studio that, for over 14 years, has made a powerful name for itself firmly in the realms of mobile and browser free-to-play games. And to do it, Zynga is putting resources and trust into its acquisitions, such as Hunters developer NaturalMotion and Torchlight developer Echtra, to make it happen.