During the Bernstein Annual Strategic Decisions Conference Take-Two CEO Strauss Zelnick talked about the next generation of consoles and the future.
Zelnick mentioned that Take-Two is “very excited” about the new consoles will allow the publisher’s creative teams to do. They’ve been developing with new tech for some time and they’re very familiar with where that can lead.
Usually, this includes better memory, better graphics, more fidelity, more beauty, more subtlety, more speed, more richness, more depth, and more characters.
Zelnick brought up the example that the increase in background interactivity in Red Dead Redemption 2 compared to the first game is huge. There is way more happening in the world leading to more realism.
He believes that over time tech will be so sophisticated that you won’t be able to distinguish between computer-generated entertainment and live-action. He admitted that we’re not there yet, but we’re getting closer, and a point will come when photorealism will be possible.
This doesn’t mean that it’ll always be used, Zelnick doesn’t think Borderlands is ever going to be photorealistic as it wouldn’t make any sense. Despite that, Take-two’s creative would be thrilled to make something that would look “totally real.”
According to Zelnick, the more engaging a title is, the more people can play it simultaneously, the more there is to do in the world (this especially for open-world games in which Rockstar excels), the bigger the audience is going to be, the more they will engage with the games, and as a consequence, the more they will pay and the more they will be loyal.