Viral nipples don't sell games, one developer sadly discovers

4 years 1 month ago

Have you ever wondered what the engagement value is on posting a banger? Have you ever read the exact words: “damn, this went viral, check out my Soundcloud,” and wondered how many people actually checked out that Soundcloud? Paradigm and The Dungeon Experience developer Jacob Janerka wondered too. Following the surprise success of a topless tweet, Janerka decisively proved one of two things – either Twitter isn’t driving wishlist engagement, or bare nipples just ain’t the marketing gold they used to be.

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Author
Natalie Clayton