What should you charge for your indie game?

In a market where the rising price of games is often scrutinised, it’s easy to undervalue yourself as an independent developer, especially if you don’t have the resources of a bigger, respected publisher.

At Develop:Brighton 2022, Game If You Are founder Lewis Denby hosted a talk for developers that are unsure about how to price their games, and how to figure it out, as well as advice on researching competitors and estimating how much revenue a game will make.

In the AAA space, there’s somewhat of a status quo, Denby explained. He said that those larger publishers will mostly adhere to an established process, in which the price of a game is decided.

Read more