How to break into the alternative app stores

1 year 8 months ago

You have an Android game and it's working out fine on Google Play. But the same game can succeed on other app stores too and that's tempting. Huawei's App Gallery, the Amazon App Store, the Samsung Galaxy App Store, Xiaomi GetApps, and the One Store can bring you whole new audiences, users, you've heard, more likely to make in-game purchases. This is potentially a lucrative revenue stream… and it's for a game or games you have already developed.

Of course, life is never that easy. There are all sorts of pain points relating to moving to new app stores. However, the alternative app store space is big so if you do want to go it alone, here are a few tips for you that will hopefully make your journey smooth and successful.

There is always a checklist of things to consider. The first batch of pain comes from fragmentation driven by new commercial and technological requirements. Soon you will be publishing not just in one store, but in several.

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Author
Anders Mac Mahon