Google Stadia Has Reportedly Been Deprioritized, Might Become ‘Google Stream’
Google Stadia has mostly been fighting an uphill battle since its announcement. Not only was the technology new, which is always a struggle even with a name like Google behind the service, but its launch largely failed to make game streaming waves in the industry. It was released just a year before the expected launch of new-gen consoles like the Xbox Series X/S and PlayStation 5, too, and shortly after the launch of those consoles, Google announced it was ending first-party game development and closing two of its internal Stadia studios.
Now, the latest nail in Stadia’s coffin is reportedly being hammered in, as reported by Business Insider. According to Business Insider’s new report, Google is attempting to salvage the Stadia service under the new name of “Google Stream.” At the same time, Stadia has reportedly been “deprioritized” within Google and the company has reduced interest in securing third-party deals in gaming for the streaming service.