1 year 1 month ago
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Microsoft is now running adverts for its $68.7bn Activision Blizzard acquisition on the London tube network.
Digital advertising branded with Xbox and Microsoft logos have been spotted with the following message: "Call of Duty. For 150 million more players."
As spotted by Tom Warren, the advert comes a month after Microsoft previously published full-page adverts in the UK's Financial Times and Daily Mail with the same phrasing, and a claim Microsoft's bid to "unite Activision Blizzard and Xbox" would deliver "more games, for more players on more platforms".