EA partners with Nike on its web3 digital platform .Swoosh

Electronic Arts is partnering with sports brand Nike on its web3-enabled .Swoosh "digital community experience".

The partnership will allow for "immersive experiences" and "brand new levels of customisation" within EA's sports games.

Further, "in future EA Sports titles, EA Sports and Nike plan to make select .Swoosh virtual creations available allowing members and players unique new opportunities for self-expression and creativity through sport and style."

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