CMA investigating effects of AI on competition and consumers

1 year ago

The Competition and Markets Authority is launching an investigation into AI foundation models, following the emergence of AI within several industries.

AI is very much a topic of concern for the games industry right now. Recent releases, such as High On Life, have used AI during development and its use has raised eyebrows among players.

There was a mix of concerns and excitement regarding AI among developers at GDC in March, Chris Tapsell reported. Following the UK government's white paper on AI which was published in March, the CMA is now assessing potential effects of the technology on markets and consumers.

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Author
Liv Ngan

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