Streamers Furious After Ad Company Uses Twitch Donations To Advertise Burger King

3 years 10 months ago

One of the most enjoyable aspects of Twitch is that you can never entirely predict what sort of alchemical chain reaction a streamer and their audience will create together. Recently, an ad agency representing Burger King decided to cash in on this inherent unpredictability, seemingly without asking anybody. Streamers…

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Nathan Grayson

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