The joy of being a benevolent capitalist in Yakuza: Like A Dragon

3 years 2 months ago

A screenshot of Yakuza: Like A Dragon protagonist Ichiban Kasuga, sitting triumphantly behind a desk

Hong Kong has a popular snack chain called Aji Ichiban. Despite the name, it’s not actually Japanese, but I do recall going to these stores a lot whenever my family and I visited, where we’d fill our suitcases with its giant pack range of Chinese pork jerky and dried mangos.

Yakuza: Like a Dragon’s Ichiban Confections is also a snack shop, albeit one that specialises in Japanese rice crackers. It’s also unfortunately on its last legs – unless someone with the right business acumen can turn it around.

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Author
Alan Wen