Keanu Reeves' "star power" gave him such a draw that CD Projekt Red had to make his Cyberpunk 2077 character, Johnny Silverhand, especially "horrible" at first just so player's wouldn't constantly side with him in quest choices.
That's according to Paweł Sasko, who was lead quest designer on The Witcher 3 and Cyberpunk 2077, and is now CDPR's quest director for the upcoming Phantom Liberty expansion. Sasko was speaking at his GDC talk on Wednesday, where he suggested it's a similar situation for Idris Elba, who stars in the DLC.
"When it comes to Cyberpunk," he said, "we discovered this very interesting factor which is star power. We had Keanu Reeves playing Johnny Silverhand in Cyberpunk 2077 - and Idris Elba in Phantom Liberty - and so we had to take into account the fact that every time we had a star, players were going to fall for a star almost all the time.